This is everything you need to attract, convert, and close clients — all in one place:
LinkedIn – Find, connect with, and book calls with ideal clients
Cold Calling – How to confidently approach cold leads and spark genuine interest
Email Outreach – Templates and systems that fill your pipeline
Facebook & Instagram Ads – Simple, effective ads that generate high-quality leads
Content Marketing – Use social media to attract leads and position yourself as the go-to expert
Pricing - How to build a pricing structure to make PROFIT
Targeting - How to go after the right niche
Funnels – Build client acquisition funnels that convert day and night
Follow-Up Systems – Automate the boring bits so no lead slips through the cracks
Sales Calls – Scripts, frameworks, and mindset to close more clients without being pushy
Closing & Onboarding – Turn interest into income and handover like a pro
Scaling – Lay the groundwork for sustainable, long-term growth
Building a team - Getting other people to run the systems for you to grow your business
This isn’t just “what” to do, we show you how, step-by-step, with done-for-you templates, tools, and systems.
Picture this:
Your calendar starts filling up with qualified sales calls, booked without stressing every day
You know exactly what to say to convert leads into paying clients
Your marketing runs in the background, bringing in predictable income
You stop chasing clients, and start choosing who you work with
You’re finally in control of your growth, and you stop feeling like you're winging it
That’s what happens when you build a client acquisition system the right way, and we’re here to teach you exactly how to do it.
We're business owners actively doing this every single day
We run Strategy One, a done-for-you marketing and sales agency that manages complete client acquisition systems for service-based and online businesses.
From paid ads to follow-up, sales calls to onboarding, we handle it all.
And because we do this daily, we know exactly what works right now
We’re not internet gurus selling recycled bullshit or outdated templates.
We’re in the trenches. We test. We optimise. We get real results for real businesses, just like yours.
Now we’re handing you the entire blueprint.
We’re not influencers.
We’re real business owners, who have built real companies, and we’ve helped others do the same.
Ashley built his first business to £1.2 million in 24 months, scaling a team of over 250 staff. He then launched a second company and grew it to £30,000/month in just six months.
Giles built a martial arts academy that now runs in 10 locations with over 800 active students, consistently growing through strong local marketing systems (without him)
And together? We helped our clients generate over £2 million in new business last year alone.
We know what it takes to grow, because we’re doing it every single day. Now, we’re showing you how to do it too.
✅ You’re a service-based or online business that sells via consultations or calls
✅ You’re great at delivering your service, but need help getting clients consistently
✅ You’ve tried lead gen before and it didn’t work
✅ You’re ready to build something sustainable and scalable
✅ You’re done with shiny objects and want real strategies that actually work
❌ You’re looking for overnight success or “push-button” results
❌ You don’t want to invest time into learning and applying the system
❌ You expect results without taking action
There isn’t one.
We’re offering this entire programme, everything we do for our agency clients, for just:
£97/month (for 6-month )
or
£499 for 6 months upfront
That’s less than 5% of what it would cost to hire an agency to do it for you, and you still get our support, coaching, and systems.
We want to make this accessible, but only for those serious about results.
You’ve tried posting on social media.
You’ve dabbled with ads.
Maybe you’ve even sent some cold messages or emails…
But despite all the effort, the results are poor at best.
The truth?
Most business owners are doing outreach and marketing, just not in a way that works consistently
It’s not your fault. No one showed you the right way to:
Find and approach ideal prospects without sounding spammy
Run ads that actually bring in qualified leads (not just clicks)
Follow up in a way that gets responses, not eye-rolls
Move leads through a simple funnel that ends in paid work
Alongside the full programme, you’ll get:
🎓 Live Coaching Calls with Ashley and Giles
🤝 Community Access – Ask questions, get feedback, and network with other ambitious business owners
📂 Copy-and-Paste Scripts & Templates – Emails, outreach messages, ad copy, follow-up sequences, and more
🧭 Support When You Need It – Hit a wall? Ask. Get answers fast.
🔁 Ongoing Updates – As we learn new strategies in the agency, we share them with you first
We’ve built businesses
Scaled them
Coached hundreds of owners
And now, we’re here to help you do the same
We don’t just dabble in sales and marketing; we live and breathe it.
And unlike those so-called “gurus,” we’ve done this before, creating systems and strategies that stand the test of time